Embedded Analytics is one of the hottest trends in business
intelligence right now. It's being used in multiple ways to improve
decision making, provide faster insights, gain competitive
advantages and grow revenue. Over the last 10 years, data analytics
and data visualization have become essential components of an
enterprise information strategy. Nevertheless, despite this
recognition, the adoption of data analytics has remained remarkably
static - perhaps reaching no more than thirty percent of potential
users. This book explores the most important techniques for taking
that adoption further: embedding analytics into the workflow of our
everyday operations.
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