This is a bit of a surprise. Books about cognition are often
alarmingly difficult to understand, making one wonder whether
cognitive scientists are any good at cognition. But Donald Hoffman
is a cognitive scientist who both understands things and explains
them. Although this book is really about how the brain works, it is
absolutely fascinating just for its discussion and explanation of
optical illusions and the tricks the eye plays on the brain.
(Kirkus UK)
Cognitive scientist Donald Hoffman's exploration of the
extraordinary creative genius of the mind's eye "has many virtues,
of which sheer intellectual excitement is the foremost" (Nature).
Hoffman explains that far from being a passive recorder of a
preexisting world, the eye actively constructs every aspect of our
visual experience. In an informal style replete with illustrations,
Hoffman presents the compelling scientific evidence for vision's
constructive powers, unveiling a grammar of vision - a set of rules
that govern our perception of line, color, form, depth, and motion.
Hoffman also describes the loss of these constructive powers in
patients such as an artist who can no longer see or dream in color
and a man who sees his father as an impostor. Finally, Hoffman
explores the spinoffs of visual intelligence in the arts and
technology, from film special effects to virtual reality. This is,
in sum, "an outstanding example of creative popular science"
(Publishers Weekly).
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