WomenPreneurs: 21st Century Success Strategies, will appeal to
three groups of interested readers. The first consists of higher
education faculty teaching courses in management, entrepreneurship
and women s studies and directors of professional development
workshops interested in acquiring a supplemental readings book. The
second consists of women in the workplace, those contemplating
entry, parents who want to provide daughters with the best guidance
as well as men and significant others who want those they love to
have a safer navigational journey and recognize that the work
environment they will enter is not a level playing field. The third
group includes intrapreneurial and entrepreneurial women in all
stages of personal and venture development. For these people, the
book will serve as a valuable resource and guide.
Major themes in the book include the nature of the changing
workplace, the challenges of organizational life, career
strategies, entrepreneurship, home and family balance and tactics
for navigating in a turbulent economic climate.
General
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