This readable and concise research-based book discusses seven
simple rules that will help businesses and individuals improve
their customer satisfaction and workplace environments - and make
the world a little better and more pleasant. An author team with
extensive cross-sector experience provides a foundation that will
help improve customer service no matter the type of organization or
situation, allowing customization according to industry standards
and expectations. Although the basic steps are simple - going all
the way back to preschool and kindergarten - they can have a
significant positive impact on customer service and on basic human
interaction. If an employee follows these simple steps, not only
will relationships with customers improve, but so will
relationships with co-workers, increasing overall organizational
satisfaction. Readers who adopt the principles in this book may
find that their personal relationships improve as well. The primary
audience of this work includes any business that desires to improve
customer service. However, anyone who works with people will
appreciate the conversational tone and specific illustrative
examples in this clear and immediately actionable book.
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