"Profit by Publicity" contains hundreds of proven and effective
tips, tools, and solutions to help generate publicity for real
estate agents and brokers and provide them with a competitive edge
in a changing market.
""This book is a winner From the first page to the last, it
provides step-by-step directions on how to generate the level of
publicity real estate professionals want or need in order to
succeed. This reference guide is full of examples of the news
coverage real estate agents and brokers have received about their
activities, services, and expertise, and expert advice on how you
can duplicate their success.""
"Dale Stinton, CEO "
"National Association of REALTORS(r) "
""In this new up-to-the minute new reference book by
communications expert Edward Segal, you'll discover the benefits
and advantages that public relations has over advertising, learn
how to effectively promote your community activities, and find out
how to use publicity to help achieve business success." "
"Colleen Badagliacco, 2007 President of the California
Association of REALTORS(r) "
""Edward Segal has written the ultimate how-to reference guide
on publicity that all real estate agents and brokers should have on
their desks. This is the only book you'll ever need to help create
the publicity you want about your real estate business, activities,
or expertise." "
"David Cabot, 2007 President of the San Diego Association of
REALTORS(r) "
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