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Understanding Abstract Concepts across Modes in Multimodal Discourse - A Cognitive Linguistic Approach (Paperback) Loot Price: R787
Discovery Miles 7 870
Understanding Abstract Concepts across Modes in Multimodal Discourse - A Cognitive Linguistic Approach (Paperback): Elzbieta...

Understanding Abstract Concepts across Modes in Multimodal Discourse - A Cognitive Linguistic Approach (Paperback)

Elzbieta Gorska

Series: Routledge Focus on Linguistics

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Loot Price R787 Discovery Miles 7 870 | Repayment Terms: R74 pm x 12*

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This volume looks at spatialization of abstract concepts in verbo-pictorial aphorisms at work in the cartoons of a single artist. While extensive work has been done in studying spatialization of abstract concepts in grammar and lexicon within cognitive linguistics, this book is the first of its kind to provide a detailed account of such phenomena in multimodal discourse. The volume integrates a range of approaches from cognitive linguistics, including image schema theory, conceptual theory of metaphor, multimodal metaphor theory, the dynamic approach to metaphor, and a multimodal approach to metonymy, and applies this multi-faceted framework to a selection of cartoons from the work of Polish artist Janusz Kapusta. Taken together, these cartoons form the basis of two comprehensive case studies which explore the abstract concepts of "emotions" and "life," highlighting the ways in which cartoons can illustrate the important relationship between space, situated cognition, and language and in turn, a clear and systematic framework for establishing cohesive ties between the verbal and pictorial modes in multimodal cognitive linguistic research. The volume sheds new light on visual thinking and multimodal rendition of creative abstract thought.

General

Imprint: Routledge
Country of origin: United Kingdom
Series: Routledge Focus on Linguistics
Release date: March 2021
First published: 2020
Authors: Elzbieta Gorska
Dimensions: 216 x 138 x 15mm (L x W x T)
Format: Paperback
Pages: 102
ISBN-13: 978-0-367-78774-5
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Language & Literature > Language & linguistics > Historical & comparative linguistics > General
Books > Language & Literature > Language & linguistics > Semantics (meaning) > Discourse analysis
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LSN: 0-367-78774-1
Barcode: 9780367787745

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