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The Ladies' Paradise (Paperback, Revised)
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The Ladies' Paradise (Paperback, Revised)
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Zola's prophetic celebration of unbridled commerce and consumerism,
"The Ladies' Paradise" ("Au bonheur des dames," 1883) recounts the
frenzied transformations that made late nineteenth-century Paris
the fashion capital of the world. The novel's capitalist hero,
Octave Mouret, creates a giant department store that devours the
dusty, outmoded boutiques surrounding it. Paralleling the story of
commercial triumph is the love story between Mouret and the
innocent Denise Baudu, who comes to work in The Ladies' Paradise.
She provides the crucial link between Mouret and the three
essential social groups in the novel: the female clientele, the
shopgirls, and the petit bourgeois shopkeepers of the
neighborhood.
But the store itself plays the leading role. Zola celebrates
capitalism, commerce, and consumerism with a kind of prophetic
optimism, calling this novel "a poem of modern activity." The
work's interest for readers in feminist, cultural, and social
history and theory is made abundantly clear in the introduction by
Kristin Ross, and the fiction is reproduced in its colorful, 1886
English translation.
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