Practical insights on the role of the entrepreneur in the global
business context Entrepreneurial ideas that look great on the
drawing board can turn out to be deal breakers when introduced in
real markets, even when they've been put through the toughest
business modeling tests. The Global Enterprise examines how a
healthy relationship between entrepreneurship and globalization can
combine with new methods of knowledge creation to enhance economic
development and build firm sustainability. This unique book takes a
fresh and innovative approach to the practical aspects of
international business, including economic cluster formation,
network formation, market entry, public policy controls and
incentives, economic competitiveness, and the creation of value.
The Global Enterprise offers perspectives from practitioners and
academics working in a variety of disciplines in Europe, Asia, the
Middle East, and the United States. Their contributions address
many of the vital issues of global business, including value-added
chains, cross-border networks, knowledge management, technology
transfer, transnational lines of production, distribution,
marketing, and financial flows, and the strategic partnerships
between government and corporations. The book is illustrated with
more than 65 tables and figures, and articles are organized into
three sectionsGlobalization: Building Firm Sustainability,
Entrepreneurship and Public Policy: Economic Competitiveness, and
Knowledge Creation: Knowledge Management, Knowledge Transfer, and
Cluster Formation. The Global Enterprise examines: the global
transfer of capital strategic partnerships between governments and
multinational firms the prospects for economic progress in
developing countries the impact of small- and medium-sized
enterprises (SME) the role of export regulations in national
security and in safeguarding foreign policy the evolution of the
Hard Rock Cafe cultural ontology global virtual teams (GVT) how to
implement a knowledge management project a framework for discussing
entrepreneurship from an environmental perspective and much more
The Global Enterprise is an essential resource for academics,
researchers, and professionals in the field of international
business, and for economic development experts and government
policymakers.
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