'A Malcolm Gladwell-style social psychology/behavioural economics
primer' Evening Standard Low-level dishonesty is rife everywhere,
in the form of exaggeration, selective use of facts, economy with
the truth, careful drafting - from Trump and the Brexit debate to
companies that tell us 'your call is important to us'. How did we
get to a place where bullshit is not just rife but apparently so
effective that it's become the communications strategy of our
times? This brilliantly insightful book steps inside the panoply of
deception employed in all walks of life and assesses how it has
come to this. It sets out the surprising logic which explains why
bullshit is both pervasive and persistent. Why are company annual
reports often nonsense? Why should you not trust estate agents? And
above all, why has political campaigning become the art of
stretching the truth? Drawing on behavioural science, economics,
psychology and of course his knowledge of the media, Evan ends by
providing readers with a tool-kit to handle the kinds of deceptions
we encounter every day, and charts a route through the muddy waters
of the post-truth age.
General
Imprint: |
Little, Brown
|
Country of origin: |
United Kingdom |
Release date: |
May 2017 |
First published: |
2017 |
Authors: |
Evan Davis
|
Dimensions: |
240 x 158 x 30mm (L x W x T) |
Format: |
Hardcover
|
Pages: |
368 |
ISBN-13: |
978-1-4087-0331-1 |
Categories: |
Books >
Business & Economics >
Economics >
General
|
LSN: |
1-4087-0331-9 |
Barcode: |
9781408703311 |
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