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Handbook of Research on Global Industry Transitions and Opportunities (Hardcover)
Loot Price: R6,512
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Handbook of Research on Global Industry Transitions and Opportunities (Hardcover)
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As more companies shift their operations between countries to take
advantage of lower costs and greater profit, the global market
continues to change rapidly, resulting in global hypercompetition
that can be detrimental to a business. Firms must remain updated
with the latest research as they navigate cultural differences,
communication challenges, and inconsistent standards in order to
thrive. The Handbook of Research on Global Industry Transitions and
Opportunities is an essential, comprehensive reference book that
explores the current global business environment and the challenges
that have arisen due to contemporary globalization and the
resulting global hypercompetition. With a broad scope, the book
covers the implications of industry transitions from small and
medium-sized companies to multinational businesses and large
enterprises and discusses opportunities for both born global and
born-again global firms. Featuring topics that deal with
innovation, digitalization, disruptive technologies, and
international collaboration, this is an ideal source for
executives, managers, entrepreneurs, global businesses and
businesses looking to transition to the global market,
academicians, researchers, and students.
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