Uncovers the central and leading roles of women in the development
of organised consumer activism in the UK and the USA between 1885
and 1920 Gives insight into the extensive influence of women
activists around the turn of the twentieth century Works across
academic disciplines to provide an historicised and critical
analysis of the consumers' league movement and its impact Traces
the international awareness behind campaigns against labour
exploitation and for protective labour legislation Explores the
roots of ethical consumerism and consumer activist strategies that
remain current and recognisable Ethical consumption and consumer
choice are at the heart of public debates today, but consumer
activism has a long history. At the end of the nineteenth century,
groups of women activists in different countries weaponised their
reputation as consumers to mount campaigns against labour
exploitation. By the early twentieth century, they had built an
international network of Consumers' Leagues that influenced public
opinion and achieved legislative change. Analysing the campaign
writing of women activists, including both well-known and recently
rediscovered historical figures, Flore Janssen provides new
insights into the campaigns that underpinned important developments
in the rights of workers and the social position of women.
Highlighting the social, economic and political influence of women
as activists, this book discusses campaign strategies, but also
draws attention to problematic politics within these campaigns.
Through its critically contextualised analysis of this specific
consumer movement, the book reveals the origins of many consumer
campaign strategies that remain familiar today.
General
Imprint: |
Edinburgh University Press
|
Country of origin: |
United Kingdom |
Series: |
Nineteenth-Century and Neo-Victorian Cultures |
Release date: |
November 2023 |
Authors: |
Flore Janssen
|
Dimensions: |
234 x 156mm (L x W) |
Pages: |
192 |
ISBN-13: |
978-1-4744-9798-5 |
Categories: |
Books
Promotions
|
LSN: |
1-4744-9798-5 |
Barcode: |
9781474497985 |
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