In the internet age, the need for effective consumer law
enforcement has arguably never been greater. This timely book is a
comparative law and economic analysis of the changing landscape of
EU consumer law enforcement policy. EU member states are moving
away from purely public or private law enforcement and now appear
to be moving towards a more mixed approach, not least due to
European legislation. This book reflects on the need for and
creation of efficient enforcement designs. It examines the various
economic factors according to which the efficiency of different
enforcement mechanisms can be assessed. Hypothetical case scenarios
within package travel and misleading advertising, dealing with
substantial individual harm and trifling and widespread harm are
used to illustrate various consumer law problems. Design
suggestions on how to optimally mix enforcement mechanisms for
these case scenarios are developed. The findings are then used as a
benchmark to assess real life situations in countries with
different enforcement traditions - the Netherlands, Sweden and
England. The book is of value to both researchers and policy-makers
working in the area of consumer protection.
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