Praise for "Raising the Bar"
"What makes this book worth reading is that he's as honest about
his mistakes as his successes."
--"Newsweek"
"Best Mom & Pop business in America"
--"Reader's Digest America's 100 Best"
"Gary Erickson realizes that businesses have tremendous power to
harm or protect the natural world, our common home. I applaud the
efforts of Gary and Clif Bar to develop business practices that
promote an ethic of global responsibility."
--Mikhail S. Gorbachev, chairman, Green Cross International
"Gary Erickson believes that doing good and doing business
should go hand in hand. "Raising the Bar" tells the inspiring story
of a scrappy company's battle to stay privately owned and to better
its people, the community, and the planet in the process."
--Ben Cohen, cofounder, Ben & Jerry's Ice Cream, and
president, TrueMajority.org
"This is a beautiful book about courage, commitment, integrity,
and vision. It is also a story that reminds us that one person does
make a difference by leading the way through the inspiration of the
heart."
--Julia Butterfly Hill, author, "The Legacy of Luna"
"Gary Erickson's story is sheer inspiration. Reading it makes
you want to ride a bike up a high mountain, dust off your musical
instrument and join a jazz band, or launch an outrageous company.
This is a life manual masquerading as a business book."
--David Batstone, author, "Saving the Corporate Soul"; professor
of ethics, University of San Francisco
"In "Raising the Bar," Gary Erickson's incredible journey raises
our expectations of corporate America and most importantly our hope
for a better world."
--Jeanne Rizzo, R.N., executive director, The Breast Cancer
Fund
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