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The Art of Public Strategy - Mobilizing Power and Knowledge for the Common Good (Paperback)
Loot Price: R1,459
Discovery Miles 14 590
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The Art of Public Strategy - Mobilizing Power and Knowledge for the Common Good (Paperback)
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The strategies adopted by our governments and public officials can
lead to significant change in citizens' lives --smoking bans,
carbon markets, even the reunification of a country like Germany.
Equally, strategic failure can result in highly visible disasters,
such as the aftermath of Hurricane Katrina in New Orleans.
This book is about how strategies take shape, and how money,
people, technologies, and public commitment can be mobilized to
achieve important goals. It considers the common mistakes made, and
how these can be avoided.
Written by Geoff Mulgan, a former head of policy for the UK prime
minister, and advisor to governments round the world, it is packed
with examples and shaped by the author's practical experience. The
author's central point is that we as citizens deserve governments
that pay more attention to the long-term, rather than to tomorrow's
opinion poll or newspaper editorial. The evidence shows that those
governments that have learned how to be strategic have helped to
make their citizens healthier, richer and happier.
The book is essential reading for anyone involved in running public
organizations--from hospitals and schools to national government
departments and local councils--but also for anyone interested in
how government really works.
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