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Lean Entrepreneurship - Innovation in the Modern Enterprise (Paperback, 1st ed.)
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Lean Entrepreneurship - Innovation in the Modern Enterprise (Paperback, 1st ed.)
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Utilize this comprehensive guide in your organization to create a
corporate incubator that protects innovative ideas from oppressive
corporate processes and culture and gives those ideas the resources
and environment they need to grow and have the best possible chance
to thrive. Innovation is hard. Ironically, innovation in a large
enterprise can be even more difficult. Policies designed for mature
businesses often crush emerging businesses along with the
entrepreneurial spirit of the innovators. Procedures can make it
difficult, even impossible, for innovative employees to get their
ideas funded, or even seen. As a result, even companies with their
roots in innovation can find themselves unable to innovate, with a
devastating impact on employee morale and often resulting in the
exodus of the most creative employees. In Lean Intrapreneurship the
authors leverage decades of personal experience innovating in large
enterprises to explore the root causes of failure to innovate in
established organizations, and offer a solution to the innovator's
dilemma. The book includes a recipe for creating a repeatable
program for innovating in large organizations, including tools,
tips, and strategies developed by the authors as they created an
innovative incubation program for a multi-billion-dollar technology
company. It also offers a wealth of information to help aspiring
intrapreneurs and entrepreneurs bring their ideas to life. What
You'll Learn Discover the most common reasons that innovation fails
in established organizations Explore techniques to make innovative
ideas a success Follow a recipe to create a program to enable
innovation across your company Understand the power of transparency
inside and outside an incubator Develop employees and foster a
culture of innovation across your company Who This Book Is For
Anyone with an innovative idea who wants to make it real but does
not know where to begin; anyone struggling to innovate inside an
established company; anyone who wishes to make their existing
company more lean, agile, and efficient; anyone who wishes to start
a program to incubate new, innovative ideas inside an established
company
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