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Green Grades - Can Information Save the Earth? (Paperback)
Loot Price: R1,308
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Green Grades - Can Information Save the Earth? (Paperback)
Series: Green Grades
Expected to ship within 10 - 15 working days
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A comprehensive assessment and analysis of the validity,
trustworthiness, and effectiveness, of such environmental ratings
as ENERGY STAR, LEED, and USDA Organic. Consumers are confronted
with a confusing array of environmental ratings on products that
range from refrigerators to shampoos. Is the information that these
ratings represent trustworthy, accurate, or even relevant to
environmental concerns? "Information optimists" believe that these
"green grades" can play an important role in saving the planet.
"Information pessimists" consider them a distraction from pursuing
legislative and regulatory actions. In this book, Graham Bullock
offers a comprehensive assessment and analysis of the effectiveness
and validity of such environmental ratings as ENERGY STAR, USDA
Organic, the Forest Stewardship Council, LEED, and the Toxic 100
Air Polluters Index. Bullock stakes out a position as an
"information realist," acknowledging both the contributions and the
limitations of these initiatives. Drawing on interviews, case
studies, and an original dataset of 245 environmental ratings and
certifications, he examines what he calls the information value
chain of green grades: organizational associations, content,
methods, interfaces, and outcomes. He explores the relevance of the
information to the issues; the legitimacy and accountability of
sponsoring or cooperating organizations; the reliability of methods
used to develop the information; the prominence and intelligibility
of communication to the public; and the effects and effectiveness
of the information after it emerges from the value chain. Bullock's
analysis offers a realistic appraisal of the role of
information-based environmental governance-its benefits and
shortcomings-and its relation to other governance strategies.
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