The term 'culture industry' has been a key reference point in the
critical literature on culture and the media ever since the classic
chapter in Horkheimer and Adorno's Dialectic of Enlightenment, yet
until now there has been little attempt to update the analysis for
the present day. In this innovative new book, Heinz Steinert
applies the concept of culture industry to contemporary cultural
forms and demonstrates its relevance for the twenty-first
century.
Unravelling Horkheimer and Adorno's complex prose, Steinert sets
out to explain precisely what is meant by the term 'culture
industry'. Writing in a clear and engaging style, he provides an
accessible exposition of the key themes and concepts. This close
textual analysis is combined with wide-ranging case studies showing
how the concept of culture industry can be used to approach more
recent cultural phenomena. Examining contemporary film, pop music
and art, as well as dating agencies and the paparazzi, Steinert
reveals the ways in which culture is commodified today.
This is an original book that provides a fresh critical
perspective on culture and the media. It will be essential reading
for students of media and cultural studies, sociology and of the
humanities in general.
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