Software Product Management - The ISPMA-Compliant Study Guide and Handbook (Paperback, Softcover reprint of the original 1st ed. 2017)

This book gives a comprehensive overview on Software Product Management (SPM) for beginners as well as best practices, methodology and in-depth discussions for experienced product managers. This includes product strategy, product planning, participation in strategic management activities and orchestration of the functional units of the company. The book is based on the results of the International Software Product Management Association (ISPMA) which is led by a group of SPM experts from industry and research with the goal to foster software product management excellence across industries. This book can be used as textbook for ISPMA-based education and as guide for anybody interested in SPM as one of the most exciting and challenging disciplines in the business of software. Hans-Bernd Kittlaus is the Chairman of ISPMA and owner and managing director of InnoTivum Consulting, Germany. Samuel Fricker is Board Member of ISPMA and Professor at FHNW, Switzerland.

General

Imprint:	Springer-Verlag
Country of origin:	Germany
Release date:	May 2018
First published:	2017
Authors:	Hans-Bernd Kittlaus • Samuel A. Fricker
Dimensions:	235 x 155mm (L x W)
Format:	Paperback
Pages:	292
Edition:	Softcover reprint of the original 1st ed. 2017
ISBN-13:	978-3-662-56871-2
Categories:	Books > Business & Economics > Economics > General Books > Business & Economics > Business & management > Business strategy Books > Computing & IT > Social & legal aspects of computing > Human-computer interaction Books > Business & Economics > Business & management > Management & management techniques > General Books > Business & Economics > Business & management > Management of specific areas > Research & development management Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Information technology industries Promotions
LSN:	3-662-56871-3
Barcode:	9783662568712

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