Gain a full understanding of today's most important investment
topics from the perspective of an individual financial planner with
Mayo's INVESTMENTS: AN INTRODUCTION, 13E. This inviting approach
introduces the process of investing and the many alternatives
available for constructing a strong investment portfolio. You
master the investing fundamentals needed for success on the CFP (R)
exam while developing more advanced investing skills. You learn to
manage your assets as an active portfolio manager or simply as an
informed investor. This edition highlights how to make solid
investment decisions with an overview of today's most pertinent
investment opportunities and challenges. Updates highlight the
latest changes in taxation and investment planning prompted by the
2018 Tax Cuts and Jobs Act (TCJA). An ongoing Financial Advisor's
Investment Case and expanded coverage of stock valuation ratios,
stock repurchases, and dividend payments emphasize how to apply
what you've learned to daily decisions.
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