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Books > Law > Laws of other jurisdictions & general law > Financial, taxation, commercial, industrial law > Commercial law
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Sports Marketing Europe:The Legal and Tax Aspects (Hardcover, Illustrated Ed)
Loot Price: R12,145
Discovery Miles 121 450
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Sports Marketing Europe:The Legal and Tax Aspects (Hardcover, Illustrated Ed)
Expected to ship within 10 - 15 working days
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A comprehensive reference work intended for the business community,
sports clubs, sponsors, international sports associations, sports
administrators, agents, advertising agencies, sponsorship and
marketing directors, licensing and mechandising executives and
legal counsels. It covers in detail: sponsorship relationship
(contract law); formalities of contract; tax aspects; exclusive
arrangements; territorial restrictions; royalties; merchandising;
licensing; copyright; trademark policing; advertising; television;
video; intellectual property; distribution; insurance; competition
law; franchising; packaging; arbitration; litigation; and
broadcasting. It covers 26 European countries as well as EC
aspects.
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