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Political Communications - The General Election Campaign of 1992 (Paperback, New)
Loot Price: R925
Discovery Miles 9 250
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Political Communications - The General Election Campaign of 1992 (Paperback, New)
Expected to ship within 12 - 17 working days
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Donate to Against Period Poverty
Total price: R935
Discovery Miles: 9 350
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The results of British elections depend increasingly on what
happens during the intensive four-week campaign, a period shaped
not simply by what politicians do and say, but by how it is
reported to the public through the mass media. This book, the
fourth such collection on each election since 1979, examines the
dialogue conducted via the press, television and the opinion polls
between politicians and the people in the 1992 campaign. A mixture
of academic research, expert experience and personal reflection,
the chapters are written not only by academic scholars, but by
professionals from the worlds of television, newspapers, polling
and party organisation. The book will be of great interest not only
to academic political scientists, but to politicians, journalists,
market researchers and party workers - indeed, to all with an
active interest in elections and the mass media in Britain.
General
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