At a time of radical shifts in power across the globe, the sixth edition of An Introduction to Political Communication examines the role of the media in the political process. Brian McNair reflects on the role of communication in key events such as the referendum vote for the UK's withdrawal from the European Union, the rise of nationalist populism in Europe, and the victory of Donald Trump in the 2016 US presidential election. He explores the use of communication as a weapon by Islamic State and other insurgent organisations, and by Putin's Russia in its dealings with the West, including the hacking of Democratic Party emails in 2016. McNair argues that an expanding globalised public sphere and digital media network have transformed political communication, allowing political actors, from politicians and pressure groups to trade unions and terrorist organisations, to bypass traditional, established media in communicating their messages. This sixth edition of McNair's classic text has been comprehensively revised and updated to include: the 2016 US presidential election and Donald Trump's rise to power; the UK's EU referendum of 2016, the Scottish independence referendum of 2014 and the 'snap' UK general election of June 2017; the growing role in political communication of the internet and social media platforms such as Twitter, Facebook and YouTube, and their destabilising impact on the management of political crises all over the world including the shooting down of Malaysian Airlines MH17 and the disappearance of MH370, the Tianjin disaster in China and the Russian intervention in Ukraine; Islamic State's global jihad, and the use of social media as an instrument of terror; the growing capacity of WikiLeaks and other online sources, such as the International Consortium of Investigative Journalists, to challenge elite control of information.

The diffusion and rapid evolution of new communication technologies has reshaped media and politics. But who are the new power players? Written by a leading scholar in the field, The Hybrid Media System is a sweeping and compelling new theory of how political communication now works. Politics is increasingly defined by organizations, groups, and individuals who are best able to blend older and newer media logics, in what Andrew Chadwick terms a hybrid system. Power is wielded by those who create, tap, and steer information flows to suit their goals and in ways that modify, enable, and disable the power of others, across and between a range of older and newer media. Chadwick examines news making in all of its contemporary "professional" and "amateur" forms, parties and election campaigns, activist movements, and government communication. He presents compelling illustrations of the hybrid media system in flow, from American presidential campaigns to WikiLeaks, from live prime ministerial debates to hotly-contested political scandals, from the daily practices of journalists, campaign workers, and bloggers to the struggles of new activist organizations. This wide-ranging book maps the emerging balance of power between older and newer media technologies, genres, norms, behaviors, and organizational forms. Political communication has entered a new era. This book reveals how the clash of older and newer media logics causes chaos and disintegration but also surprising new patterns of order and integration.

Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. This Research Agenda documents and establishes the thinking of leading scholars in the field of political marketing and related sub-fields, also encompassing additional social science disciplines that intersect at the crossroads of political marketing. Chapters address the complexity of how politicians and political parties leverage trust, credibility, and expertise across their policy positions, and how citizens formulate their attitudes and opinions. Contributors focus on the new challenges and opportunities for political parties and politicians around the globe when communicating about complex issues, such as science and technology. This Research Agenda will be an essential resource for political marketing researchers and practitioners looking to explore how marketing tactics may be used to shape, guide, and manage public opinion and policy discourse.

Reporting data and predicting trends through the 2008 campaign, this classroom-tested volume offers again James E. Campbell's ""theory of the predictable campaign,"" incorporating the fundamental conditions that systematically affect the presidential vote: political competition, presidential incumbency, and election-year economic conditions. Campbell's cogent thinking and clear style present students with a readable survey of presidential elections and political scientists' ways of studying them. ""The American Campaign"" also shows how and why journalists have mistakenly assigned a pattern of unpredictability and critical significance to the vagaries of individual campaigns. This excellent election-year text provides: a summary and assessment of each of the serious predictive models of presidential election outcomes; a historical summary of many of America's important presidential elections; and a significant new contribution to the understanding of presidential campaigns and how they matter.

Is America in the midst of an electoral transformation? What were the sources of victory in 2020, and how do they differ from Republican and Democratic coalitions of the past? Does the Democratic victory signal a long-term decline for Republicans' chances in presidential elections? Change and Continuity in the 2020 Elections attempts to answer those questions by analyzing and explaining the voting behavior in the most recent election, as well as setting the results in the context of larger trends and patterns in elections studies. This top-notch author team meticulously explains the latest National Election Studies data and discuss its importance and impact. Readers will critically analyze a variety of variables such as the presidential and congressional elections, voter turnout, and the social forces, party loyalties, and prominent issues that affect voting behavior. Readers will walk away with a better understanding of this groundbreaking election and what those results mean for the future of American politics.

Is America in the midst of an electoral transformation? What were the sources of victory in 2020, and how do they differ from Republican and Democratic coalitions of the past? Does the Democratic victory signal a long-term decline for Republicans' chances in presidential elections? Change and Continuity in the 2020 Elections attempts to answer those questions by analyzing and explaining the voting behavior in the most recent election, as well as setting the results in the context of larger trends and patterns in elections studies. This top-notch author team meticulously explains the latest National Election Studies data and discuss its importance and impact. Readers will critically analyze a variety of variables such as the presidential and congressional elections, voter turnout, and the social forces, party loyalties, and prominent issues that affect voting behavior. Readers will walk away with a better understanding of this groundbreaking election and what those results mean for the future of American politics.

Up close, Inauguration Day 2021 looked like any other-the chief justice of the US Supreme Court administering the oath of office to the new president on the steps of the U.S. Capitol. But pull the lens back and this was anything but a typical election and transition of power. In A Return to Normalcy?, Larry Sabato, Kyle Kondik, and J. Miles Coleman bring together respected journalists, analysts, and scholars to examine every facet of the stunning 2020 election and its aftermath, and how these events will impact American politics moving forward. In frank, accessible prose, each author offers insight that goes beyond the headlines and dives into the underlying forces and shifts that drove the election from its earliest developments to its chaotic conclusion. A Return to Normalcy? will be an indispensable read for political junkies and all students of American politics.

During the Brexit referendum campaign it became clear how easily national conversations around politics could become raucous and bitter. This book explores the nature of talking about politically contentious issues and how our society can begin to develop a more constructive culture of political talk. Uniquely, this study focuses on citizens own experiences and reflections on developing, practising and evaluating their own political voices. Based on seventy in-depth interviews with a diverse range of people, Stephen Coleman explores the intricate nature of interpersonal political talk and what this means for public attitudes towards politics and how people negotiate their political identities. Engaging with a broad range of subjects from Political Communication to Sociology this book offers valuable insight into how the public can discuss politically turbulent topics in a meaningful and constructive way.

The 2020 Presidential Election in the South details how the 2020 presidential election developed in the twelve states of the South. This edited volume features preeminent scholars of Southern politics who analyze the momentous Election of 2020. In addition to chapters organized by state, this volume also focuses upon the issues that drove southern voters, the nominations process in early 2020, as well as a chapter focusing on where the region may be headed politically in the next decade. In addition, each state chapter includes analysis on notable congressional races and important patterns at the state level. The authors also provide keen insight into the ever-changing political patterns in the region. Since the South continues to evolve in terms of politics and demographic shifts, this book will be an important tool for academics. However, the book will also enlighten journalists and political enthusiasts seeking a deeper understanding of contemporary changes in Southern electoral politics.

Political campaigning affects numerous realms under the communication umbrella with each channel seeking to influence as many individuals as possible. In higher education, there is a growing scholarly interest in communication issues and subjects, especially on the role of music, in the political arena. Music and Messaging in the African Political Arena provides innovative insights into providing music and songs as an integral part of sending political messages to a broader spectrum of audiences, especially during political campaigns. The content within this publication covers such topics as framing theory, national identity, and ethnic politics, and is designed for politicians, campaign managers, political communication scholars, researchers, and students.

The Research Handbook on Visual Politics focuses on key theories and methodologies for better understanding visual political communication. It also concentrates on the depictions of power within politics, taking a historical and longitudinal approach to the topic of placing visuals within a wider framework of political understanding. The Handbook provides an introduction to the theoretical underpinning of the study of visual politics as well as an overview of the current thinking and research traditions in the field of visual politics. The impressive selection of contributors explore all types of media, including studies of the tools utilised for visual politics such as social media, art and photography, featuring the latest platforms such as TikTok and Instagram. The editors also include discussions of visual politics covering a range of nations and political systems while placing current practices in visual politics within their historical context. Offering a rich range of studies exploring differing practices within their contexts to highlight current studies and support the development of future research, this Research Handbook is designed for researchers and students interested in the broad field of politics and the subfields of political communication, persuasion, propaganda and rhetoric.

Although many developments surrounding the Internet campaign are now considered to be standard fare, there were a number of new developments in 2016. Drawing on original research conducted by leading experts, The Internet and the 2016 Presidential Campaign attempts to cover these developments in a comprehensive fashion. How are campaigns making use of the Internet to organize and mobilize their ground game? To communicate their message? The book also examines how citizens made use of online sources to become informed, follow campaigns, and participate. Contributions also explore how the Internet affected developments in media reporting, both traditional and non-traditional, about the campaign. What other messages were available online, and what effects did these messages have had on citizen's attitudes and vote choice? The book examines these questions in an attempt to summarize the 2016 online campaign.

In 2008, Barack Obama's presidential campaign used an innovative combination of social media, big data, and micro-targeting to win the White House. In 2012, the campaign did it again, further honing those marketing tools and demonstrating that political marketing is on the cutting edge when it comes to effective branding, advertising, and relationship-building. The challenges facing a presidential campaign may be unique to the political arena, but the creative solutions are not. The Marketing Revolution in Politics shows how recent US presidential campaigns have adopted the latest marketing techniques and how organizations in the for-profit and non-profit sectors can benefit from their example. Distilling the marketing practices of successful political campaigns down into seven key lessons, Bruce I. Newman shows how organizations of any size can apply the same innovative, creative, and cost-effective marketing tactics as today's presidential hopefuls. A compelling study of marketing in the make-or-break world of American politics, this book should be a must-read for managers, students of marketing and political marketing, and anyone interested in learning more about how presidential campaigns operate. Winner of the 2016 International Book Award in the "Business: Marketing & Advertising" category.

Presidential Image has become an integral part of the campaign, presidency and legacy of Modern American presidents. Across the 20th century to the age of Trump, presidential image has dominated media coverage and public consciousness, winning elections, gaining support for their leadership in office and shaping their reputation in history. Is the creation of the presidential image part of a carefully conceived public relations strategy or result of the president's critics and opponents? Can the way the media interpret a presidents' actions and words alter their image? And how much influence do cultural outputs contribute to the construction of a presidential image? Using ten presidential case studies. this edited collection features contributions from scholars and political journalists from the UK and America, to analyse aspects of Presidential Image that shaped their perceived effectiveness as America's leader, and to explore this complex, controversial, and continuous element of modern presidential politics.

This fully revised third edition brings a fresh approach to the fundamentals of mass media and communication law in a presentation that undergraduate students find engaging and accessible. Designed for students of communication that are new to law, this volume presents key principles and emphasizes the impact of timely, landmark cases on today's media world, providing an applied learning experience. This new edition offers expanded coverage of digital media law and social media, a wealth of new case studies, expanded discussions of current political, social, and cultural issues, and new features focused on ethical considerations and on international comparative law. Communication Law serves as a core textbook for undergraduate courses in communication and mass media law. Online resources for instructors, including an Instructor's Manual, Test Bank, and PowerPoint slides, are available at: www.routledge.com/9780367546694

This fully revised third edition brings a fresh approach to the fundamentals of mass media and communication law in a presentation that undergraduate students find engaging and accessible. Designed for students of communication that are new to law, this volume presents key principles and emphasizes the impact of timely, landmark cases on today's media world, providing an applied learning experience. This new edition offers expanded coverage of digital media law and social media, a wealth of new case studies, expanded discussions of current political, social, and cultural issues, and new features focused on ethical considerations and on international comparative law. Communication Law serves as a core textbook for undergraduate courses in communication and mass media law. Online resources for instructors, including an Instructor's Manual, Test Bank, and PowerPoint slides, are available at: www.routledge.com/9780367546694

Online platforms have widened the availability for citizen engagement and opportunities for politicians to interact with their constituents. The increasing use of these technologies has transformed methods of governmental communication in online and offline environments. (R)evolutionizing Political Communications through Social Media offers crucial perspectives on the utilization of online social networks in political discourse and how these alterations have affected previous modes of correspondence. Highlighting key issues through theoretical foundations and pertinent case studies, this book is a pivotal reference source for researchers, professionals, upper-level students, and consultants interested in influence of emerging technologies in the political arena.

As political discourse had been saturated with the ideas of "post-truth", "fake news", "epistemic bubbles", and "truth decay", it was no surprise that in 2017 The New Scientist declared: "Philosophers of knowledge, your time has come." Political epistemology has old roots, but is now one of the most rapidly growing and important areas of philosophy. The Routledge Handbook of Political Epistemology is an outstanding reference source to this exciting field, and the first collection of its kind. Comprising 41 chapters by an international team of contributors, it is divided into seven parts: Politics and truth: historical and contemporary perspectives Political disagreement and polarization Fake news, propaganda, and misinformation Ignorance and irrationality in politics Epistemic virtues and vices in politics Democracy and epistemology Trust, expertise, and doubt. Within these sections crucial issues and debates are examined, including: post-truth, disagreement and relativism, epistemic networks, fake news, echo chambers, propaganda, ignorance, irrationality, political polarization, virtues and vices in public debate, epistocracy, expertise, misinformation, trust, and digital democracy, as well as the views of Plato, Aristotle, Mozi, medieval Islamic philosophers, Mill, Arendt, and Rawls on truth and politics. The Routledge Handbook of Political Epistemology is essential reading for those studying political philosophy, applied and social epistemology, and politics. It is also a valuable resource for those in related disciplines such as international relations, law, political psychology, political science, communication studies, and journalism.

This book represents the first systematic effort to examine (1) the factual accuracy of the claims made in an entire political advertising campaign, (2) the visuals and sound cues used in that advertising and their relationship with the tone and accuracy of ads, and (3) the impact of the accuracy of claims on what people know and how they vote in a real campaign. The research is based on several years of labor-intensive coding of the factual accuracy of every claim made in the presidential ads in the 2008 election as well as the ads for the races for the US Congress in Minnesota. We show how the accuracy of political ad claims, the visuals and sound of ads, and ad tone (particularly negativity) are related to voting behavior. We argue that understanding how the accuracy of political ad claims affects voters is now more important than ever. This research has steered clear of the normative question of what such putative gains in knowledge represent, however. Does the content of negative advertising enhance voter capacities, such as the ability to locate candidates' issue positions accurately or state reasons to like or dislike candidates based on accurate information about the candidates' traits or issue stands? Does the accuracy of the information in political advertising matter-to voting behavior or vote choice--whether turnout goes up or down? Would voting more, while knowing less that is true be sufficient in a democracy? In studying the effects of advertising tone, such questions about advertising tone have not been asked. Our book redresses this lacuna. We show that negative advertising is more likely to make inaccurate claims. We show that ads making inaccurate claims also use a larger number of visual and sound distortions, perhaps tying up more cognitive capacities while pressing their untruthful arguments. We show links between inaccurate advertising and aggregate turnout, individual turnout, and individual political knowledge. The news is not good in an age of post-factual democracies.

O'Shaughnessy, Henneberg, and their contributors examine how the theory and practice of marketing has been and can be applied to politics. Particular attention was paid to the theory of political marketing, with conceptual definitions developed to better facilitate communication between marketing professionals and political science researchers. Political marketing is about the making and unmaking of governments in a democracy. Despite its growing importance, the marketing academic profession has shown very little interest in the political ramificaitons of their discipline, while political scientists often come to political marketing with the view that it is cosmetic, if not trivial. O'Shaughnessy, Henneberg, and their contributors examine how the theory and practice of marketing has been and can be applied to politics. As they show, elections are a persuasion task writ large, most especially with the demise of inherited class loyalties. Following elections, governments can employ marketing techniques to build support for their actions, while opposition parties can press the government and its supporters through similar marketing approaches. Of particular interest to scholars, researchers, and policy makers involved with politics, political communication, and the making of public policy.

Technological advancements have always influenced politics in society, but never in as strong and direct a manner as in the Internet Age. E-Politics and Organizational Implications of the Internet: Power, Influence, and Social Change charts this influence and describes the unique effect electronic communication has on organizations, communities, nations, and cultures. This book presents the most current research on both the history of these powerful new tools and their preliminary impact both in across the world and in daily life. A thorough understanding of these technologies is necessary to properly navigate this new millennium and this reference is the beginning of that knowledge.

'Soft power' is an oft-used term and commands an instinctive understanding among journalists and casual observers, who mostly interpret it as 'diplomatic' or somehow 'persuasive'. 'Hard power' is seen, by contrast, as something more tangible and usually military. But this is a superficial appreciation of a more subtle concept - and one key to Britain's future on the international stage. Britain's Persuaders is a deep exploration of this phenomenon, using new research into the instruments of soft power evident in British society and most relevant to the 2020s. Some, like the British Council or the BBC World Service, are explicitly intended to generate soft power in accordance with governmental intentions; but rather more, like the entertainment industries, sport, professional regulatory bodies, hospitality industries or education sectors have more penetrating soft power effects even as they pursue their own independent or commercial rationales. This book conducts an up-to-date 'audit' of all Britain's principal sources of soft power. Situating its analysis within the current understanding of the 'smart power' of nation states - that desire to employ the full spectrum of policy instruments and national characteristics to achieve policy outcomes, specifically in the context of 'Brexit Britain' where soft power status is certain to loom larger during the 2020s.

This book investigates how political parties from 12 European countries used Facebook to inform, interact with and mobilise voters at the 2019 European Parliament election. Following a joint theoretical framework and method, the results of a content analysis of more than 14,000 Facebook posts are presented. Country specific chapters are followed by analyses of European parties' Facebook campaigning, the spread of populism and the use of Facebook ads by the parties. The final chapter compares all countries showing that campaigns are more strongly shaped by the national than by the European political context. Facebook is used for campaigning as usual; parties inform and persuade but neglect the platform's mobilisation and particularly interactive affordances.

Contrary to most media reports, negative campaigning is actually in decline, but our political system is no better off for it. Or so believes Washington Post political writer Dana Milbank, whose campaign book Smashmouth provides a witty yet ultimately very serious look at the sense and senselessness that occurred during the 2000 presidential campaign. What matters is not whether a campaign claim is positive or negative, but whether the claim is relevant," writes Milbank. "The press should police outright falsehoods, of course, but otherwise let the candidates fight it out." Traveling by bus, plane and motorcade with the candidates, Milbank provides an indelible behind-the-scenes look at the brutal skirmishes that made up this century's first presidential campaign.