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Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising
Rose uses excerpts from advertising campaigns and government documents obtained through access to information legislation and archival data, much of which has been recently declassified and never before published, in this first comprehensive book-length investigation of state advertising. While its focus is on Canada, the book will be of interest to researchers of communications, politics, or advertising in any nation whose government advertises.
Benoit and his colleagues apply the functional theory of political campaign discourse to 25 presidential primary debates beginning with the 1948 American presidential primary campaign. They conclude with the 2000 presidential primaries. They identify the functions, topics, and targets of attacks, and the results are compared with research on primary TV spots and with general debates. An important resource for scholars and students of American presidential and party elections and political communications.
View the Table of Contents. Read the Chapter One. aRunning for Judge is an important source of empirical data
about judicial elections. Anyone who studies the topic should have
a copy.a aThis book offers a variety of insights by professors across the
country on issues that are becoming increasingly important in
judicial elections. . . . The collection will interest scholars and
students of federalism, judicial politics and state politics in
general.a aThe book does a wonderful job of bringing the different
research projects together. All the chapters provide detailed and
timely information in an effort to explain recent developments in
judicial elections....This is a comprehensive, well-written
book.a "This outstanding collection of essays provides new insight into
one of the most important features of the American judicial system.
Matthew J. Streb has assembled a first-rate set of contributors who
offer a fascinating exploration of the institutions, incentives,
and democratic consequences of electing judges." "A timely and important addition to the literature on state
courts and judicial politics by a stellar team of contributors. New
research is presented on a range of issues that will interest
scholars and students not only of courts but state politics more
generally." Across the country, races for judgeships are becoming more and more politically contested. As a result, several states and cities are now consideringjudicial election reform. Running for Judge examines the increasingly contentious judicial elections over the last twenty-five years by providing a timely, insightful analysis of judicial elections. The book ties together the current state of the judicial elections literature, and presents new evidence on a wide range of important topics, including: the history of judicial elections; an understanding of the types of judicial elections; electoral competition during races; the increasing importance of campaign financing; voting in judicial elections; the role interest groups play in supporting candidates; party organizing in supposedly non-partisan elections; judicial accountability; media coverage; and judicial reform of elections. Running for Judge is an engaging, accessible, empirical analysis of the major issues surrounding judicial elections, with contributions from prominent scholars in the fields of judicial politics, political behavior, and law. Contributors: Lawrence Baum, Chris W. Bonneau, Brent D. Boyea, Paul Brace, Rachel P. Caufield, Jennifer Segal Diascro, Brian Frederick, Deborah Goldberg, Melinda Gann Hall, Richard L. Hasen, David Klein, Brian F. Schaffner, and Matthew J. Streb.
Far from being the preserve of a few elite thinkers, critique increasingly dominates public life in modernity, leading to a cacophony of accusation and denunciation around all political issues. The technique of unmasking 'power' or 'hegemony' or 'ideology' has now been adopted across the political spectrum, where critical discourses are routinely used to suggest that anything and everything is only a 'construct' or even a 'conspiracy'. This book draws on anthropological theory to provide a different perspective on this phenomenon; critique appears as a liminal predicament combining imitative polemical and schismatic urges with a haunting sense of uncertainty. It thereby addresses a central academic concern, with a special focus on political critique in the public sphere and within social media. Combining historical interrogations of the roots of critique, as well as examining contemporary political discourse in relation to populism, as seen in presidential elections, historical commemorations and welfare reform, The Spectacle of Critique uses anthropology and genealogy to offer a new sociology of critique that problematises critique and diagnoses its crisis, cultivating acritical and imaginative ways of thinking.
Despite the central importance of elections to representative democracy, there is no systematic study available of how exactly the parties wage their election campaigns. Examining recent elections in nine countries across three continents, there case studies, all following a common framework, are written by national experts and are based on detailed interviewing and research of the parties. The book includes a lengthy introduction; a comparative study on campaign 'effects'; and a detailed conclusion.
An analysis of the production and consumption of the communications of "Make Poverty History," a high profile episode of social movement protest in the UK. The book follows the campaign throughout its lifetime and explores how attitudes towards government and political opportunities influenced the negotiation of communications.
How can irregular political situations, which impact the lives of millions, become normalized? Specifically, within the context of the Israeli-Palestinian conflict, how can 50 years of Israeli control over the Occupied Territories become accepted within Israeli society as a normal, possibly even banal phenomenon? Conversely, how can such a situation be estranged from daily reality, denied any relation to who "we" are? This volume explores these questions through the lens of two central discourses that dominate the Israeli debate regarding the future of the Occupied Territories: 1) Occupation Normalization Discourse, which portrays Israeli control of the territories as a "normal" part of life; 2) Occupation Estrangement Discourse, which portrays this situation as distant from Israeli reality. In addressing these discourses, the authors develop a new methodological tool, Dialectic Discourse Analysis, which examines discourse as a process of perpetual positing and synthesis of oppositions through the discursive construction, differentiation and mediation of self and other. Through this approach, the authors illustrate that these discourses are dialectically constituted in opposition to one another, feeding off one another, each enabling the other to exist. This dynamic has resulted in a fixed discourse, preventing any progress towards a synthesis of oppositions.
A combination of economic transformation, political transitions and changes in media have substantially, if incrementally, altered the terrain for political participation globally, particularly in Asia, home to several of the most dramatic such shifts over the past two decades. This book explores political participation in Asia and how democracy and authoritarianism function under neoliberal economic relations. It examines changes that coincide seemingly perversely with a participation explosion: with mass street protests and 'occupations', energetic online contention, movements of students and workers, mobilization for and against democracy and more. Organized thematically in three parts - political participation in a 'post-democratic' context, changes in the scope and character of political space and the policing of that space - this book analyzes economic, regime and media shifts and how they function in tandem and both within and across states. Closely integrated, comparative and theoretically driven, this book will be of interest to scholars and practitioners in the fields of civil society, contentious politics or social movements, democratization, political economy/development, media and communications, political geography, sociology, comparative politics and Asian politics.
The last two decades have witnessed an ever growing partisan divide in US politics over climate change and global warming. Significant elements in the Republican Party became openly hostile to the scientific evidence and, following the election of George W. Bush, legislative action at the federal level effectively ground to a halt. This opened up space at the state and local level to develop climate change policies with cities such as Chicago, San Francisco and New York implementing a number of initiatives that brought real and substantive developments. The election of Barack Obama in 2008 seemed to open new possibilities for federal and global leadership once more and whilst the Obama administration has been criticised for a somewhat contradictory approach to the issue at times, there were nonetheless a number of substantive policy developments. Through a substantive and detailed analysis of the politics of climate change, this book places the evolution of US climate policy within broader debates on the nature of politics in the US and argues that there exists a latent potential, often obscured by the complexities of its political system, for America to act as a world leader on the issue. This work will appeal particularly to students and scholars in American Politics, but will also prove useful to those in the fields of general Politics, climate change, sustainability, and environmental studies.
Virtually all pertinent issues that the world faces today - such as nuclear proliferation, climate change, the spread of infectious disease and economic globalization - imply objects that move. However, surprisingly little is known about how the actual objects of world politics are constituted, how they move and how they change while moving. This book addresses these questions through the concept of 'translation' - the simultaneous processes of object constitution, transportation and transformation. Translations occur when specific forms of knowledge about the environment, international human rights norms or water policies consolidate, travel and change. World Politics in Translation conceptualizes 'translation' for International Relations by drawing on theoretical insights from Literary Studies, Postcolonial Scholarship and Science and Technology Studies. The individual chapters explore how the concept of translation opens new perspectives on development cooperation, the diffusion of norms and organizational templates, the performance in and of international organizations or the politics of international security governance. This book constitutes an excellent resource for students and scholars in the fields of Politics, International Relations, Social Anthropology, Development Studies and Sociology. Combining empirically grounded case studies with methodological reflection and theoretical innovation, the book provides a powerful and productive introduction to world politics in translation.
Since the mid-1990s, there has been a seismic shift in attitudes toward gay and lesbian people, with a majority of Americans now supporting same-sex marriage and relations between same-sex, consenting adults. However, support for transgender individuals lags far behind; a significant majority of Americans do not support the right of transgender people to be free from discrimination in housing, employment, public spaces, health care, legal documents, and other areas. Much of this is due to deeply entrenched ideas about the definition of gender, perceptions that transgender people are not "real" or are suffering from mental illness, and fears that extending rights to transgender people will come at the expense of the rights of others. So how do you get people to rethink their prejudices? In this book, Melissa R. Michelson and Brian F. Harrison examine what tactics are effective in changing public opinion regarding transgender people. The result is a new approach that they call Identity Reassurance Theory. The idea is that individuals need to feel confident in their own identity before they can embrace a stigmatized group like transgender people, and that support of members of an outgroup can be encouraged by affirming the self-esteem of those targeted for attitude change. Michelson and Harrison, through their experiments, show that the most effective messaging on transgender issues meets people where they are, acknowledges their discomfort without judgment or criticism, and helps them to think about transgender people and rights in a way that aligns with their view of themselves as moral human beings.
This book adopts the method of grounded theory in studying national communication campaigns in China, referred to as propaganda campaigns in the Chinese linguistic context. The study provides an exploratory and descriptive analysis of the ways in which the media in China fulfilled their function of building a Socialist spiritual civilisation and maintaining national integration during state propaganda campaigns. Explanations for the success and limitations of the campaigns are clearly expressed and combined with cautious statements on the limited role of the media in the process of national integration. The three major communication campaigns detailed in this book offer revelations regarding how to maintain mass morale and revive the national spirit at a time when economic pursuits and aspirations seem to be the top priority for individuals and institutions. A chief premise underpinning this study is that economic growth is not to be equated with social progress or human development, the latter encompassing a far more profound spiritual dimension, which takes far more delicate efforts to accomplish.
'If Scammell's own learning process continues as it develops in this book, she might become one of the best political analysts.' - Malcolm Rutherford, Financial Times; ...the most comprehensive description and analysis so far of the growth of political marketing in this Country. This is a first class account and contains some fascinating material.' - Ivor Gaber, British Journalism Review;This is the first book to offer a serious examination of the phenomenon of political marketing in Britain. It presents an analysis of the increasingly influential role of the image-makers and casts a critical eye over the debate concerning the impact of marketing on political conduct and governance. Its primary focus is party and government communications in the Thatcher era and beyond, up to and including the 1992 general election. It argues that Thatcher, despite her image as the resolute politician, pioneered marketing techniques and concepts which have since become standard practice.
Since the early twentieth century, political races in the United States have relied on highly paid political consultants to carefully curate the perceived personalities of hopeful politicians, to advise candidates using polling and analytics, and to affect voters' perceptions with marketing and advertising techniques. Much of the $1.3 billion spent in the 2012 presidential election went to these consultants who control virtually every aspect of the campaigns from polling, fundraising, and media to more novel techniques of social media and micro-targeting. These consultants play a larger role in our political races than ever before-determining not only how the public sees politicians, but also how politicians see the public. In Building a Business of Politics author Adam Sheingate traces the history of political consultants back to the Progressive Era at the turn of the twentieth century, when reformers viewed increased publicity as a positive way to further open politics up to public scrutiny. Through the following century, the addition of publicity to politics transformed political races into a very profitable business. Consultants command a hefty fee from politicians and in turn leverage the perceived message of the politician into increased special interest group campaign donations. In fact, critics often blame these consultants for the state of politics today. The implications of this system on the state of American democracy are significant: the rise of the permanent campaign brings with it the rise of a permanent campaign industry, thus affecting the priorities of politicians. A professional political class stands between the voters and those who claim to represent them, influencing messages on both sides. This book shows how the character of our politics depends on who controls these vital aspects of democratic practice, and what this means for the future of our political system.
The Labour Party has been using marketing longer than is commonly realised. Leading figures like Morrison, Snowden, Webb, Gaitskell, Benn and Wilson were among those who recognized the importance of imagery and symbolic communication long before the time of Kinnock, Mandelson and Blair. Politics of Marketing the Labour Party traces how the party's political campaigning has developed since its birth and how the increasing use of marketing contributed to the radical restructuring of both the organization and its policies.
A historian's view of the relationship between American history and the American film industry, this book is a witty and perceptive account of Hollywood and its films in the years from the outbreak of the Second World War in Europe to the end of the war in Korea, It describes how film makers and their industry were shaped by and responded to the strong political and social stimuli of wartime America. The author examines the recurring question of whether the movies were a reflection of the society in which they were produced, or whether by virtue of their undeniable propaganda power the films shaped that society. Combining evidence from literary, visual and oral sources, he covers a wide range of movies, emphasising in particular Casablanca, Mrs Miniver, The Best Years of Our Lives and Since You Went Away. In addition to placing the films in a social and political context, the author shows that Hollywood is a perfect example of the bone-headed way in which people behave when they are dealing with large amounts of money and power. Enjoyably nostalgic, this book will appeal to film enthusiasts as well as those interested in war and its effect on society.
With the Obama campaign universally acknowledged as the most successfully marketed presidential campaign of all time, the future of political marketing is fiercely contested, provoking a wealth of high quality scholarship from across the globe. This work provides an accessible introduction to the field, international in both content and authorship, which will set the direction of future research. Routledge Handbook of Political Marketing contains cutting edge contributions written by academic experts and informed practitioners but will also have a cohesive structure, containing emerging areas and authors alongside established ones. The handbook addresses the practicalities as well as the broader impact of political marketing on politics including its? role in the changing relationship between political leaders, parties and voters. With each chapter providing a comparative and carefully structured discussion of a key topic, the handbook examines issues within the following broad themes: ?
? With each chapter written to a common template presenting new research and contemporary case studies, the handbook combines a succinct presentation of the latest research with an accessible and systematic format that will be of great interest to scholars and practitioners alike.
The close and complex relationship between conflict and communication has been vividly illustrated in work spanning the writings of Homer and Thucydides to blogs bashed out on contemporary battlefields. And in recent decades there has been a huge growth in scholarly and popular interest in the subject. As serious research flourishes as never before, this new two-volume collection from Routledge's acclaimed Critical Concepts in Media and Cultural Studies series has been assembled by the field's leading thinker to meet the need for an authoritative reference work to make sense of a rapidly growing and ever more complex corpus of cross-disciplinary literature. Drawing on disparate, and sometimes less accessible, sources, the two volumes gather together canonical and the very best cutting-edge scholarship to cover a diverse range of key themes, including: the theory and reality of journalistic practice; the effects of conflict communication on the policy process; and the impact of technology on the very nature of war and conflict. The collection also includes a full index, together with a comprehensive introduction, newly written by the editor, which places the collected material in its historical and intellectual context. War and Conflict Communication is an essential work of reference and will be welcomed as a vital one-stop research and pedagogic resource.
"Political Communications" offer a unique insight into the 2005 British General Election from the perspectives of those responsible for organizing, reporting, and understanding the campaign. It contains definitive accounts of what happened from those most intimately involved in preparing the main party strategies as well as leading academic, media and polling experts.
Explore the increased need for marketing within the political arena Current Issues in Political Marketing presents up-to-date theory and research findings from academics working in political science, advertising, and management, and guidance from successful practitioners who know what it takes to make a nonprofit organization stand out in a crowd. The book presents the latest thinking on marketing issues and the consequences of political marketing, including insights into current British politics that can easily be applied to democratic countries. It will help you develop strategies that make effective use of limited resources as nonprofit organizations face greater competition for reduced government funding. Current Issues in Political Marketing addresses the ethical and practical difficulties in implementing traditional business approaches into the political and public arena. Political parties, the media, universities, local governments, charities, and legislatures are all adopting tools of marketing intelligence to understand their market needs and demands. This unique book examines how to adapt marketing to politics, including which marketing tools and concepts can be successfully transferred, and looks at the advantagesand problemsthat political marketing can bring. Topics examined in Current Issues in Political Marketing include: political frames agenda setting voter attitude public-policy marketing change management relationship marketing voter disengagement party identification market orientation product anatomy branding segmentation and much more! Current Issues in Political Marketing is a valuable resource for directors and managers of nonprofit and charitable organizations, and for academics working in nonprofit management and social work.
The social sciences have seen a substantial increase in comparative and multi-sited ethnographic projects over the last three decades. Yet, at present, researchers seeking to design comparative field projects have few scholarly works detailing how comparison is conducted in divergent ethnographic approaches. In Beyond the Case, Corey M. Abramson and Neil Gong have gathered together several experts in field research to address these issues by showing how practitioners employing contemporary iterations of ethnographic traditions such as phenomenology, grounded theory, positivism, and interpretivism, use comparison in their works. The contributors connect the long history of comparative (and anti-comparative) ethnographic approaches to their contemporary uses. By honing in on how ethnographers render sites, groups, or cases analytically commensurable and comparable, Beyond the Case offers a new lens for examining the assumptions, payoffs, and potential drawbacks of different forms of comparative ethnography.
This book examines cinematic practices in Bollywood as narratives that assist in shaping the imagination of the age, especially in contemporary India. It examines historical films released in India since the new millennium and analyses cinema as a reflection of the changing socio-political and economic conditions at any given period. The chapters in Historicizing Myths in Contemporary India: Cinematic Representations and Nationalist Agendas in Hindi Cinemas also illuminate different perspectives on how cinematic historical representations follow political patterns and market compulsions, giving precedence to a certain past over the other, creating a narrative suited for the dominant narrative of the present. From Mughal-e-Azam to Padmaavat, and Bajirao Mastani to Raazi, the chapters show how creating history out of myths validate hegemonic identities in a rapidly evolving Indian society. The volume will be of interest to scholars of film and media studies, literature and culture studies, and South Asian studies.
Beginning with President Trump's first impeachment and ending with his second, FRANKLY, WE DID WIN THIS ELECTION chronicles the inside-the-room deliberations between Trump and his campaign team as they opened 2020 with a sleek political operation built to harness a surge of momentum from a bullish economy, a unified Republican Party, and a string of domestic and foreign policy successes-only to watch everything unravel when fortunes suddenly turned. With first-rate sourcing cultivated from five years of covering Trump in the White House and both of his campaigns, Bender brings readers inside the Oval Office, aboard Air Force One, and into the front row of the movement's signature mega-rallies for the story of an epic election-year convergence of COVID, economic collapse, and civil rights upheaval-and an unorthodox president's attempt to battle it all. Fresh interviews with Trump, key campaign advisers, and senior administration officials are paired with an exclusive collection of internal campaign memos, emails, and text messages for scores of never-before-reported details about the campaign. FRANKLY, WE DID WIN THIS ELECTION is the inside story of how Trump lost, and the definitive account of his final year in office that draws a straight line from the president's repeated insistence that he would never lose to the deadly storming of the U.S. Capitol that imperiled one of his most loyal lieutenants-his own vice president.
This volume focuses on the issue of change in democratic politics in terms of experimental or actual innovations introduced either within political parties or outside the party system, involving citizen participation and mobilization. Including a wide and diverse range of alternatives in the organization of groups, campaigning, conducting initiatives and enhancing practices, they not only question the relevance of traditional institutions in representing citizens' values and interests, but also share a common goal which is precisely - and perhaps paradoxically - to reshape and invigorate representative democracy This book is of key interest to scholars and students of party politics, elections/electoral studies, social movement and democratic innovations and more broadly to comparative politics, political theory and political sociology. |
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