Books > Reference & Interdisciplinary > Communication studies > Research methods
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Your Opinion, Please! - How to Build the Best Questionnaires in the Field of Education (Hardcover, 2nd Revised edition)
Loot Price: R2,221
Discovery Miles 22 210
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Your Opinion, Please! - How to Build the Best Questionnaires in the Field of Education (Hardcover, 2nd Revised edition)
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"The authors' thoughtful treatment and discussion of the subject
deftly walks the reader through each stage of the survey
questionnaire process. The book uses terrific examples, gives clear
direction, and is an essential reference for survey research in
education." -Lawrence Machi, Professor of Organizational Leadership
University of La Verne "More and more, district leaders are needing
to collect perceptual data through surveys. This book provides
guidance in a concise format for busy educators who may not have
had training related to survey development." -Ronald L. Russell,
Associate Director Loess Hills Area Education Agency 13, IA A
user-friendly guide to developing questionnaires that work! Since
the first edition of Your Opinion, Please! was published, the
demand for accurate information and efficient ways of collecting
data has increased in all arenas, and the field of education is no
exception. Written by experts, this accessible resource presents
the vital elements for creating any type of survey or
questionnaire. The second edition has been updated with a
significant discussion on the value of using the Internet-and
pitfalls to avoid-when gathering information and developing and
distributing questionnaires. The updates also include a new chapter
on designing questionnaires, in response to the increasing body of
research focused on the design elements of questionnaire
development. The authors show novice and experienced researchers
how to construct a basic questionnaire, collect and analyze the
data, and report the results. The material takes readers through
the essential stages of questionnaire development and covers:
Establishing and clarifying the guiding questions Designing the
questionnaire Formatting responses Categorizing responses by group
type This user-friendly guidebook also provides examples throughout
to illustrate the questionnaire development process, a sample
completed survey for reference, and a section on frequently asked
questions.
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