The core dilemma in environmental advocacy may be illustrated by
the question, "When we communicate about the world, should we
stress what we know or what we feel?" The contributors to The
Symbolic Earth argue that it is more important to decide how we
should talk about what we know and feel. In their view, the
environment is larely a product of how we talk about the world.
Because the environment is a social construction, the only hope
we have of preserving it is to understand and alter the fundamental
ways we discuss it. This collection first examines the ways in
which discourse creates environment perceptions. Subjects discussed
range from the description of natural scenery to the advocacy of
political interest groups, from the everyday interactions of
citizens facing environmental crises to the greenwashing of
corporate imagemakers, and from the psychology of the mass public
to the social constructions of the mass media. The authors include
nationally known scholars of environmental history, rhetorical
theory, ethnography, communication and journalism studies, public
policy, and media criticism.
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