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Globalized Sport Management in Diverse Cultural Contexts (Hardcover) Loot Price: R3,898
Discovery Miles 38 980
Globalized Sport Management in Diverse Cultural Contexts (Hardcover): James J. Zhang, Brenda G. Pitts

Globalized Sport Management in Diverse Cultural Contexts (Hardcover)

James J. Zhang, Brenda G. Pitts

Series: World Association for Sport Management Series

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Loot Price R3,898 Discovery Miles 38 980 | Repayment Terms: R365 pm x 12*

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Cross-cultural management is an important facet of the globalized sport industry. Sport managers must be skilled at working with individuals from diverse cultures and aware of the key issues affecting sport on a global level. This book brings together cutting-edge research from leading sport scholars from around the world, to illuminate some of those important issues and to demonstrate what cross-cultural management looks like in a sporting context. Presenting case studies from countries as diverse as the US, Brazil, Poland and Venezuela, and across a range of sports from football to basketball, the book presents new empirical material derived from a range of inquiry protocols, including both qualitative and quantitative methods. It offers critical analyses of cross-cultural and managerial issues in key areas such as group cohesiveness, group communications, and misperception and misinterpretation. Making an important contribution to our understanding of both theory and practice in sport management, this book is fascinating reading for any student, researcher or practitioner with an interest in global and international sport.

General

Imprint: Routledge
Country of origin: United Kingdom
Series: World Association for Sport Management Series
Release date: April 2019
First published: 2019
Editors: James J. Zhang • Brenda G. Pitts
Dimensions: 234 x 156 x 28mm (L x W x T)
Format: Hardcover
Pages: 302
ISBN-13: 978-0-367-20949-0
Categories: Books > Business & Economics > Business & management > International business
Books > Sport & Leisure > Sports & outdoor recreation > Sporting events, tours & organisations > General
LSN: 0-367-20949-7
Barcode: 9780367209490

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