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A Practical Guide to CRM - Building More Profitable Customer Relationships (Paperback) Loot Price: R1,422
Discovery Miles 14 220
Repayment Terms: R133 pm x 12*
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A Practical Guide to CRM - Building More Profitable Customer Relationships (Paperback)

Janice Reynolds

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Loot Price R1,422 Discovery Miles 14 220 | Repayment Terms: R133 pm x 12*

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Expected to ship within 12 - 17 working days

In the global economy, the customer has more and better choices than ever before, bringing on one of the biggest challenges the business community faces today - customer loyalty and retention. This book explores how to use CRM to integrate various channels and media of customer contact from the Internet through field sales into one system.

General

Imprint: CMP Books
Country of origin: United Kingdom
Release date: February 2002
First published: 2002
Authors: Janice Reynolds
Dimensions: 229 x 152 x 17mm (L x W x T)
Format: Paperback - Trade
Pages: 285
ISBN-13: 978-1-57820-102-0
Categories: Books > Computing & IT > Computer communications & networking > General
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LSN: 1-57820-102-0
Barcode: 9781578201020

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