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Books > Social sciences > Politics & government > Political parties
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Understanding American Political Parties - Democratic Ideals, Political Uncertainty, and Strategic Positioning (Hardcover)
Loot Price: R3,875
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Understanding American Political Parties - Democratic Ideals, Political Uncertainty, and Strategic Positioning (Hardcover)
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How do parties respond to the electorate and craft winning
strategies? In the abstract parties are the vehicles to make
democracy work, but it is often difficult to see the process
working as well as we think it might. Indeed, voters often struggle
to see parties as the valuable vehicles of representation that so
many academics describe. There is a clear discrepancy between the
ideal expressed in many textbooks and the reality that we see
playing out in politics. Noted scholar Jeffrey Stonecash gives us a
big picture analysis that helps us understand what is happening in
contemporary party politics. He explains that parties behave the
way they do because of existing political conditions and how
parties adapt to those conditions as they prepare for the next
election. Parties are unsure if realignment has stabilized and just
what issues brought them their current base. Does a majority
support their positions and how are they to react to ongoing social
change? Is the electorate paying attention, and can parties get a
clear message to those voters? This book focuses on the challenges
parties face in preparing for future elections while seeking to
cope with current conditions. This coping leads to indecisiveness
of positioning, simplification of issues, repetition of messages,
and efforts to disparage the reputation of the opposing party.
Stonecash sheds much needed light on why parties engage in the
practices that frustrate so many Americans.
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