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The Practical Media Dictionary (Paperback)
Loot Price: R1,463
Discovery Miles 14 630
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The Practical Media Dictionary (Paperback)
Series: Arnold Student Reference
Expected to ship within 10 - 15 working days
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Whether you are creating a poster with a desktop publishing
package, making an animated film, working with computer-generated
graphics or producing a sophisticated drama on digital video,
virtually all media and multimedia courses will have elements of
practical work. The difficulty for students and new entrants to the
industry is that the day-to-day working language, the customised
roles and the specific deployment of skills and specialist
activities can seem at first daunting and impenetrable. "The
Practical Media Dictionary" is an essential guide to understanding
how the media works and how people in the media talk to each other
about their industry. It makes the media accessible. It untangles
the jargon, and provides you with the knowledge to participate in
the production of practical media products. The definitions are
clear, uncomplicated and easy to understand relying on very little
previous media knowledge. Technical terms are fully explained in
everyday language. It includes specialist jargon found in a TV
studio, and on location. It includes features such as: The
vocabulary of radio production; terms used in multimedia;
specialist language of film production; comprehensive job and
skills definitions; and frequently accessed organisations
associated with practical media production. If you are studying or
starting work in the media, this dictionary is an essential
companion and a comprehensive guide to successful and practical
media production.
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