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Books > Business & Economics > Economics > Macroeconomics > Monetary economics
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Financing the Underfinanced - Online Lending in China (Hardcover, 2015 ed.)
Loot Price: R2,005
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Financing the Underfinanced - Online Lending in China (Hardcover, 2015 ed.)
Expected to ship within 12 - 17 working days
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This book, as a comprehensive, in-depth analysis of one of the
fastest-growing industries in China, covers all the most important
areas and issues in the country's online lending industry. It
includes, but is not limited to, the history of online lending, the
scale of the online lending market, the basic business models in
and a risk analysis of online lending, the characteristics of
typical online-lending borrowers and investors/lenders, the root
causes of bankruptcy among failed online lending platforms, a
comparative analysis of online lending platforms inside and outside
China, the overall ranking of online lending platforms in China and
finally, the outlook for the online lending industry in the future.
The integration of Internet and finance has, in recent years, been
among the most notable topics discussed in the media, the business
community and academia, both in China and worldwide. The chapters
are supplemented with detailed case studies, which include
illustrations and tables and the book combines theoretical analysis
with conceptual discussions of and best practices in the online
lending industry. It will be of interest to a variety of readers
worldwide, including: (1) existing and potential online borrowers;
(2) existing and potential online lenders; (3) investors and
professionals running online lending platforms; (4) traditional
bankers and major shareholders in traditional financial
institutions; (5) staff in regulatory government agencies; (6)
academics; and (7) the general public.
General
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