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Case Study Research for Business (Paperback, New)
Loot Price: R1,138
Discovery Miles 11 380
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Case Study Research for Business (Paperback, New)
Expected to ship within 12 - 17 working days
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The only case study research textbook written exclusively for
students of Business and related disciplines. Using a step-by-step
approach, Case Study Research for Business takes you right through
the case study research process from research design and data
collection using qualitative and quantitative methods, to research
analysis, writing up and presenting your work. Key features: -
Takes a multidisciplinary approach to case study research design by
drawing on research philosophies to improve student understanding
of these critical research traditions and hence provide firmer
theoretical foundations for their research - Coverage of
contemporary topics such as research ethics and access - Packed
with practical examples from all areas of business - Pedagogical
features include vignettes, exercises and 'cases' which directly
relate to business research Case Study Research for Business will
prove a valuable resource for undergraduate, postgraduate and
research students of business and related disciplines.
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