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The CEO: Chief Engagement Officer - Turning Hierarchy Upside Down to Drive Performance (Hardcover)
Loot Price: R5,147
Discovery Miles 51 470
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The CEO: Chief Engagement Officer - Turning Hierarchy Upside Down to Drive Performance (Hardcover)
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You may be a senior executive wondering how to engage hundreds or
thousands of employees in your vision, strategy or the
transformation of the business; or a specialist in HR,
communication and change, tasked with the challenge of 'aligning
and mobilising' your people. In either case, you no longer want
compliant people, you want individuals who will engage their
creativity at work. For their part, engaged employees want a say in
their work and in how the business changes. The Chief Engagement
Officer explores a management philosophy which recognises the value
of opening up decision making to the right groups to improve the
quality of decisions and change, accelerate execution and broaden
ownership. John Smythe asks what the concept of engagement means
for employer and employee; tests whether and how it is different
from internal communication and provides a practical framework for
those who want to engage colleagues but need advice based on
applied experience. The book includes a tapestry of reports from
organisations who are engaging their employees to drive performance
and change. The author demonstrates how powerful models, developed
from his work at SmytheDorwardLambert, his time as an
organisational fellow with McKinsey and Company, and his
consultancy with Engage for Change, can be used to take this
process forward in any organisation. The Chief Engagement Officer
is a highly readable guide to the revolution that is needed in
employee communication and organisational leadership from one of
the most experienced and well-regarded experts on employee
communication.
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