Today's tech unicorns develop software differently. They've
developed a way of working that lets them scale like an enterprise
while working like a startup. These techniques can be learned. This
book takes you behind the scenes and shows you how companies like
Google, Facebook, and Spotify do it. Leverage their insights, so
your teams can work better together, ship higher-quality product
faster, innovate more quickly, and compete with the unicorns.
Massively successful tech companies, or Unicorns, have discovered
how to take the techniques that made them successful as a startup
and scale them to the enterprise level. Amazon, Facebook, Google,
and Spotify all work like startups, despite having workforces
numbering in the tens of thousands. Ex-Spotify engineer and coach,
Jonathan Rasmusson, takes you behind the scenes and shows you how
to develop software the way the best companies do it. Learn how to
give teams purpose through Missions, empower and trust with Squads,
and align large scale efforts through Bets. Create the culture
necessary to make it happen. If you're a tech or product lead and
you want to ship product better, this is your playbook on how the
world's best do it. If you're an engineer, tester, analyst, or
project manager, and you suspect there are better ways you could be
working, you are correct. This book will show you how. And if
you're a manager, Agile coach, or someone just charged with
improving how your company ships software, this book will give you
the tools, techniques, and practices of the world's most
innovative, delivery-focused companies. Don't just admire the top
companies - learn from them.
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