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Charm Offensive - How China's Soft Power Is Transforming the World (Paperback)
Loot Price: R1,411
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Charm Offensive - How China's Soft Power Is Transforming the World (Paperback)
Series: A New Republic Book
Expected to ship within 10 - 15 working days
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A ground-level account of China's new diplomacy and how it could
change international relations At the beginning of the twenty-first
century, China is poised to become a major global power. And though
much has been written of China's rise, a crucial aspect of this
transformation has gone largely unnoticed: the way that China is
using soft power to appeal to its neighbors and to distant
countries alike. This book is the first to examine the significance
of China's recent reliance on soft power-diplomacy, trade
incentives, cultural and educational exchange opportunities, and
other techniques-to project a benign national image, position
itself as a model of social and economic success, and develop
stronger international alliances. Drawing on years of experience
tracking China's policies in Southeast Asia, Latin America, and
Africa, Joshua Kurlantzick reveals how China has wooed the world
with a "charm offensive" that has largely escaped the attention of
American policy makers. Beijing's new diplomacy has altered the
political landscape in Southeast Asia and far beyond, changing the
dynamics of China's relationships with other countries. China also
has worked to take advantage of American policy mistakes,
Kurlantzick contends. In a provocative conclusion, he considers a
future in which China may be the first nation since the Soviet
Union to rival the United States in international influence.
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