Strategic and Pragmatic E-Business - Implications for Future Business Practices (Hardcover, New)

In emerging and global economies, e-commerce and e-business have become increasingly necessary components of business strategy and strong catalysts for economic development. Strategic and Pragmatic E-Business: Implications for Future Business Practices disseminates information on the new practices and techniques in e-business and promotes a better understanding of contemporary issues and solutions to existing and emerging challenges. Making prospective audiences aware of concurrent business needs, models, trends, methods, and techniques, this books targets: e-commerce vendors, business managers, entrepreneurs, software industries, the digital media world, and online merchants who wish to build strong consumer brands.

General

Imprint:	Idea Group,U.S.
Country of origin:	United States
Series:	Advances in E-Business Research
Release date:	May 2012
First published:	March 2012
Editors:	Karim Mohammed Rezaul
Dimensions:	280 x 216 x 26mm (L x W x T)
Format:	Hardcover
Pages:	494
Edition:	New
ISBN-13:	978-1-4666-1619-6
Categories:	Books > Business & Economics > Business & management > E-commerce Books > Business & Economics > Industry & industrial studies > Distributive industries > Retail sector
LSN:	1-4666-1619-9
Barcode:	9781466616196

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