Law and Creativity in the Age of the Entertainment Franchise (Hardcover)

Much of the real value in the entertainment industry today lies in franchises - fictional universes, entertainment concepts, reinventions of cultural traditions and celebrity - that create an ongoing presence in the marketplace. The entertainment franchise now shapes the global cultural landscape. However, scholars have devoted little attention to how intellectual property law has changed or is being stretched in practice to accommodate this type of creativity and form of enterprise. Covering law and practice in jurisdictions such as the UK, the EU, the USA, Australia, Spain and the Caribbean, this collection explores the 'fit' of intellectual property laws with specific franchises and tracks the way creators and entrepreneurs work around law's limitations. Case studies include mega-film franchises, fan activity, hip-hop, the management of celebrity reputation, flamenco, 'Disneyfied' theatre, film and television funding, arts festivals and 'carnival in a box'.

General

Imprint:	Cambridge UniversityPress
Country of origin:	United Kingdom
Series:	Cambridge Intellectual Property and Information Law
Release date:	November 2014
Editors:	Kathy Bowrey • Michael Handler
Dimensions:	235 x 157 x 16mm (L x W x T)
Format:	Hardcover
Pages:	255
ISBN-13:	978-1-107-03989-6
Categories:	Books > Reference & Interdisciplinary > Communication studies > Media studies Books > Law > Laws of other jurisdictions & general law > Social law > General Books > Law > Laws of other jurisdictions & general law > Private, property, family law > Personal property law > Intellectual property, copyright & patents
LSN:	1-107-03989-4
Barcode:	9781107039896

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