The proliferation of digital technology has changed our visual
perception and the way we interpret terms such as 'representation',
'immersion', and 'virtuality'. Kresimir Purgar examines some of the
topics fundamental to an understanding of the contemporary culture
of images. The principal thesis of this volume is that we are
witnessing the transitional period of images as
not-representation-anymore and not-yet-immersion. Instead of just
asking what images mean, we should ask ourselves what images are,
how they appear, and what they do to us. The author proposes the
comprehensive concept of "pictorial appearing" that takes into
account phenomenological, semiotic, and art-historical perspectives
on both old and new images.
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