"The Passion and Discipline of Strategy" utilises the experiences
of the best companies and leaders in emerging and mature markets to
highlight the necessary linkage of passion and discipline in an
effective strategy process. Passion motivates and maintains a
manager's focus, whilst discipline is necessary to make passion
productive and effective. Taken together, passion and discipline
create a sequence of winning strategic moves, enabling a company to
leverage passion, accurately develop a strategy hinge, select their
own firm boundaries and a strategic goal, and decide on key
elements of the business model.
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