This research study examines three recent disasters and the way
that the National Guard was able to get their response story into
the media. It reviews National Guard response and components of the
media such as the story on national television stations, the
conversations of key leaders, the presence of key national and
state leaders during a response, and the follow-up stories once the
initial disaster response is completed. In the case of Hurricane
Katrina, it was such a large scale storm that the scope of the
disaster dictated the form of media it received. The Greensburg
Tornado was a devastating disaster that almost completely wiped out
a Midwestern town and garnered the sympathy of the President of the
United States. The Coffeyville Floods were a quiet devastation
that, despite the oil spill from a local refinery, received almost
no national attention. This study considers the National Guard
response to these disasters, evaluates that response in a DOTMLPF
format, and then makes a recommendation that each State to organize
a Mobile Public Affairs Detachment and use it to do a better job of
telling the National Guard response story, and ensure that national
level media is included into the disaster response planning at the
highest levels in order to avoid the use of the media as a
marketing and recruiting tool only.
General
| Imprint: |
Biblioscholar
|
| Country of origin: |
United States |
| Release date: |
September 2012 |
| First published: |
September 2012 |
| Authors: |
Linda K. Lewis
|
| Dimensions: |
246 x 189 x 7mm (L x W x T) |
| Format: |
Paperback - Trade
|
| Pages: |
128 |
| ISBN-13: |
978-1-249-37333-9 |
| Categories: |
Books >
Social sciences >
Education >
General
|
| LSN: |
1-249-37333-6 |
| Barcode: |
9781249373339 |
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