Trade Marks and Brands - An Interdisciplinary Critique (Hardcover)

Recent developments in trade marks law have called into question a variety of basic features, as well as bolder extensions, of legal protection. Other disciplines can help us think about fundamental issues such as: What is a trade mark? What does it do? What should be the scope of its protection? This volume assembles essays examining trade marks and brands from a multiplicity of fields: from business history, marketing, linguistics, legal history, philosophy, sociology and geography. Each chapter pairs lawyers' and non-lawyers' perspectives, so that each commentator addresses and critiques his or her counterpart's analysis. The perspectives of non-legal fields are intended to enrich legal academics' and practitioners' reflections about trade marks, and to expose lawyers, judges and policy-makers to ideas, concepts and methods that could prove to be of particular importance in the development of positive law.

General

Imprint:	Cambridge UniversityPress
Country of origin:	United Kingdom
Series:	Cambridge Intellectual Property and Information Law
Release date:	June 2008
First published:	July 2008
Editors:	Lionel Bently • Jennifer Davis • Jane C Ginsburg
Dimensions:	234 x 156 x 32mm (L x W x T)
Format:	Hardcover
Pages:	472
ISBN-13:	978-0-521-88965-0
Categories:	Books > Law > Laws of other jurisdictions & general law > Private, property, family law > Personal property law > Intellectual property, copyright & patents
LSN:	0-521-88965-0
Barcode:	9780521889650

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