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Emerging Market Multinationals in Europe (Hardcover) Loot Price: R4,440
Discovery Miles 44 400
Emerging Market Multinationals in Europe (Hardcover): Louis Brennan, Caner Bakir

Emerging Market Multinationals in Europe (Hardcover)

Louis Brennan, Caner Bakir

Series: Routledge Advances in International Political Economy

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Loot Price R4,440 Discovery Miles 44 400 | Repayment Terms: R416 pm x 12*

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This book makes a timely and highly stimulating contribution to the discourse on emerging-market multinationals, (EMNCs), as Foreign Direct Investment (FDI) in Europe from emerging countries (especially from the BRICs - Brazil, Russia, India, China) continues to grow in significance. Unsurprisingly, the emergence of EMNCs from emerging economies raises a wide range of challenges and opportunities for scholars, business professionals, and policymakers alike. While explaining the sudden rise of these companies has become a major concern among scholars, we have very limited knowledge on drivers, motivations, strategies, and impact of these EMNCs in Europe and their policy implications. This volume provides fresh insights into EMNCs activities and their impact in Europe. The contributors argue that EMNCs combine various country specific advantages, existing firm-specific advantages (exploitation), and/or new FSAs (exploration) in their FDI, and that there is considerable heterogeneity across EMNCs, even those from the same southern economy. Highlighting the importance of considering this divergent behaviour when implementing future European FDI policies, this book will be of interest to students and scholars of European Politics, International Political Economy, International Business and European Integration.

General

Imprint: Routledge
Country of origin: United Kingdom
Series: Routledge Advances in International Political Economy
Release date: July 2016
First published: 2016
Editors: Louis Brennan • Caner Bakir
Dimensions: 234 x 156 x 21mm (L x W x T)
Format: Hardcover
Pages: 232
ISBN-13: 978-1-138-92018-7
Categories: Books > Social sciences > Politics & government > General
Books > Business & Economics > Business & management > International business
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Multinationals
LSN: 1-138-92018-5
Barcode: 9781138920187

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