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Discourses of Cycling, Road Users and Sustainability - An Ecolinguistic Investigation (Hardcover, 1st ed. 2020)
Loot Price: R2,041
Discovery Miles 20 410
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Discourses of Cycling, Road Users and Sustainability - An Ecolinguistic Investigation (Hardcover, 1st ed. 2020)
Series: Postdisciplinary Studies in Discourse
Expected to ship within 12 - 17 working days
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This book employs a Critical Discourse Studies (CDS) framework to
examine cycling mobility, marking a new turn in ecolinguistic
discourse analysis. The author focuses specifically on
environment-related arguments concerning the promotion of higher
levels of cycling, mainly as a means of transport, and investigates
the "US vs. "THEM" narratives present in many discourses about road
users. Analysing newspaper articles, institutional documents and
spoken interviews, the author searches for a positive new discourse
that would inspire and encourage cycling as a habitual means of
transport, rather than simply exposing ecologically destructive
discourse. The book will be of interest to scholars of discourse
and ecolinguistics, as well as contributing to the lively debate
about how to increase cycling in fields such as sustainability,
sociology, transport planning and management.
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