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Broadcasting Birth Control - Mass Media and Family Planning (Paperback, New)
Loot Price: R1,136
Discovery Miles 11 360
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Broadcasting Birth Control - Mass Media and Family Planning (Paperback, New)
Series: Critical Issues in Health and Medicine Series
Expected to ship within 10 - 15 working days
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Traditionally, the history of the birth control movement has been
told through the accounts of the leaders, organizations, and
legislation that shaped the campaign. Recently, historians have
begun examining the cultural work of printed media, including
newspapers, magazines, and even novels in fostering support for the
cause." Broadcasting Birth Control "builds on this new scholarship
to explore the films and radio and television broadcasts developed
by twentieth-century birth control advocates to promote family
planning at home in the United States, and in the expanding
international arena of population control.
Mass media, Manon Parry contends, was critical to the birth control
movement's attempts to build support and later to publicize the
idea of fertility control and the availability of contraceptive
services in the United States and around the world. Though these
public efforts in advertising and education were undertaken
initially by leading advocates, including Margaret Sanger,
increasingly a growing class of public communications experts took
on the role, mimicking the efforts of commercial advertisers to
promote health and contraception in short plays, cartoons, films,
and soap operas. In this way, they made a private
subject--fertility control--appropriate for public discussion.
Parry examines these trends to shed light on the contested nature
of the motivations of birth control advocates. Acknowledging that
supporters of contraception were not always motivated by the best
interests of individual women, Parry concludes that family planning
advocates were nonetheless convinced of women's desire for
contraception and highly aware of the ethical issues involved in
the use of the media to inform and persuade.
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