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Books > Business & Economics > Economics > International economics > International trade
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The Economics of Chocolate (Paperback)
Loot Price: R899
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The Economics of Chocolate (Paperback)
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This book, written by global experts, provides a comprehensive and
topical analysis on the economics of chocolate. While the main
approach is economic analysis, there are important contributions
from other disciplines, including psychology, history, government,
nutrition, and geography. The chapters are organized around several
themes, including the history of cocoa and chocolate - from cocoa
drinks in the Maya empire to the growing sales of Belgian
chocolates in China; how governments have used cocoa and chocolate
as a source of tax revenue and have regulated chocolate (and
defined it by law) to protect consumers' health from fraud and
industries from competition; how the poor cocoa producers in
developing countries are linked through trade and multinational
companies with rich consumers in industrialized countries; and how
the rise of consumption in emerging markets (China, India, and
Africa) is causing a major boom in global demand and prices, and a
potential shortage of the world's chocolate.
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