A great wave of fundraising patriotic associations followed in the
wake of Great Britains declaration of war on Germany on 4 August
1914, at home but also right across the empire. The most successful
public campaign of all was launched in London at the beginning of
1915. Known as the Imperial Aircraft Flotilla, the scheme aimed to
attract contributions towards aircraft production costs from
throughout the British Empire. Any country, locality, or community
that provided sufficient funds for an entire aeroplane could have
it named after them. It was promised that when the machine crashed
or was shot down, the name would be transferred to a new one of the
same type.Margaret Hall examines the Imperial Aircraft Flotilla as
a facet of imperial history. She analyzes the fundraising efforts
in Canada and Newfoundland; the Zanzibar Protectorate; Fiji,
Mauritius, and the Caribbean; Hong Kong; the Malay states and
Straits Settlements; West Africa, especially Gold Coast; Southern
Rhodesia; Basutoland; Swaziland and the Union of South Africa; the
Indian empire and Burma; (British subjects in) independent
Abyssinia and Siam; in the Shanghai International Settlement, and
the British community of Argentina; Australia; and New Zealand.
This remarkable and detailed book discusses the propaganda and
counter-subversion usages of the Imperial Aircraft Flotilla -- and
what the support for the imperial war effort reveals about
contemporary national and regional identities and aspirations.
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