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Humanistic Tourism - Values, Norms and Dignity (Paperback)
Loot Price: R1,490
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Humanistic Tourism - Values, Norms and Dignity (Paperback)
Series: Humanistic Management
Expected to ship within 12 - 17 working days
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Human dignity has experienced limited attention in tourism studies.
The interlinked dimensions of dignity in tourism urgently ask for
broad avenues of future research, as tourism is both an
information-intensive industry and an "experience good" resulting
from the relationship and co-creation processes involving hosts and
guests in different political, socio-economic, cultural, and
environmental contexts. These contexts play a role in how an
individual's values, norms, and experiences may be experienced in
tourism. This edited book is one of the first attempts to apply to
tourism a humanistic management approach entailing a re-discovery
of the value of human life, dignity, and awareness of the ethical
dimensions of work. The book develops awareness of the contemporary
relevance of the human dignity concept to interpret and manage the
weaknesses of traditional approaches to tourism and cope with the
challenges and new scenarios, including the current COVID-19
pandemic crisis. It presents ethical values and norms as both
foundations and vehicles to dignify tourism stakeholders' vision
and mission (policy, strategies, and practices) as well as
people/tourist beliefs, attitudes, and behaviors. It grounds
humanistic education as a pervasive mechanism to innovate tourism
management contents and practices by offering to different targets
new educational and training formats or framing differently
traditional ones. Presenting both a critical and a positive
approach to tourism management, the diversity of disciplinary
approaches, case studies, and examples makes the book attractive to
a variety of readers including tourism scholars, researchers,
practitioners, and postgraduate students of management and
organization disciplines.
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