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Books > Social sciences > Psychology > Cognition & cognitive psychology
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The Hidden Costs of Reward - New Perspectives on the Psychology of Human Motivation (Paperback)
Loot Price: R1,410
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The Hidden Costs of Reward - New Perspectives on the Psychology of Human Motivation (Paperback)
Series: Psychology Revivals
Expected to ship within 9 - 15 working days
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Originally published in 1978, this volume provided a broad survey
of the latest research and theory, at the time, concerning the
potential detrimental effects of inappropriate uses of tangible
rewards to modify behaviour. Overall, this research questions the
dominant paradigm within which reinforcers, by definition, have
positive effects on performance and subsequent behaviour, and
suggests new directions for the study of human motivation. In a
series of five original integrative essays, the contributors
summarize their own and related research programmes. These
theoretical essays are complemented by two introductory chapters,
that provide a historical context for this research, and four
discussion chapters, that speak to broader issues, including both
the implications and limitations of the research presented. This
was the latest information on a most provocative area.
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