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Books > Reference & Interdisciplinary > Communication studies > Media studies

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Contemporary Public Opinion - Issues and the News (Hardcover) Loot Price: R5,475
Discovery Miles 54 750
Contemporary Public Opinion - Issues and the News (Hardcover): Maxwell McCombs

Contemporary Public Opinion - Issues and the News (Hardcover)

Maxwell McCombs

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Loot Price R5,475 Discovery Miles 54 750 | Repayment Terms: R513 pm x 12*

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This book discusses the public opinion process with a focus on the role that the news media play in shaping public opinion. Although heavily influenced by the agenda-setting perspective -- the view that the news media define the important issues of the day and determine how these issues are presented -- the authors neither support nor refute this claim. They present instead a variety of contemporary scholarship integrated into a coherent picture of public opinion for a general audience.

General

Imprint: Routledge
Country of origin: United Kingdom
Release date: July 2017
First published: 1991
Authors: Maxwell McCombs
Dimensions: 234 x 156mm (L x W)
Format: Hardcover
ISBN-13: 978-1-138-41214-9
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
LSN: 1-138-41214-7
Barcode: 9781138412149

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