In Bringing Home the White House, Melissa Estes Blair introduces us
to five fascinating yet largely unheralded women who were at the
heart of campaigns to elect and reelect some of our most beloved
presidents. By examining the roles of these political strategists
in affecting the outcome of presidential elections, Blair sheds
light on their historical importance and the relevance of their
individual influence. In the middle decades of the twentieth
century both major political parties had Women’s Divisions. The
leaders of these divisions—five women who held the job from 1932
until 1958—organized tens of thousands of women all over the
country, turning them into the "saleswomen for the party" by
providing them with talking points, fliers, and other material they
needed to strike up political conversations with their friends and
neighbors. The leaders of the Women’s Divisions also produced a
huge portion of the media used by the campaigns—over 90 percent
of all print material in the 1930s—and were close advisors of the
presidents of both parties. In spite of their importance, these
women and their work have been left out of the narratives of
midcentury America. In telling the story of these five West Wing
women, Blair reveals the ways that women were central to American
politics from the depths of the Great Depression to the height of
the Cold War.
General
Imprint: |
University of Georgia Press
|
Country of origin: |
United States |
Release date: |
September 2023 |
Authors: |
Melissa Estes Blair
|
Dimensions: |
229 x 152mm (L x W) |
Pages: |
232 |
ISBN-13: |
978-0-8203-6510-7 |
Categories: |
Books
|
LSN: |
0-8203-6510-6 |
Barcode: |
9780820365107 |
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