This work explores, through case studies and critical analyses,
how media depictions affect the social construction of gender,
sexuality, and identity. Through a combination of historical and
contemporary topics, scholars examine the stereotypical portrayal
of women and men and the contexts within which these stereotypes
are illustrated. The studies also discuss the sociopolitical
implications of symbols and images associated with these gender
representations. Concrete references to particular media support
both the methodological and theoretical approaches of the different
essays. These quantitative and qualitative studies expose the
myriad ways in which the media intervenes in our perception of
popular culture.
Media and mass communication scholars will appreciate the many
different media forms these essays encompass. The multicultural and
gendered perspectives that comprise these writings will also appeal
to students and educators of gender studies and contemporary
rhetoric. Chapters are grouped in subsections that include
newspaper, visual image in media, magazine, television, video,
film, and cyberspace.
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